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The showcase at Booth AC10 will highlight how emerging trends and consumer expectations are shaping the future of beauty.
October 21, 2026
By: Lianna Albrizio
BASF will bring “Beyond Beauty: Future Unlocked” to life at In-Cosmetics Asia 2026 from Nov. 3-5 at the Bangkok International Trade & Exhibition Centre.
Visitors can discover the supplier’s latest advancements across four innovation pillars: Transformative Sensory, Invisible Protection, Intelligent Cleansing and Science-Driven Ingredients. Through ingredient technologies, formulation concepts and expert exchanges, BASF will feature new opportunities for brands to deliver performance, sensory appeal and value in an increasingly dynamic beauty market.
“Beauty expectations are becoming increasingly multidimensional. Consumers seek not only product efficacy, but also value sensory experiences, ease of use, and solutions that integrate seamlessly into their routines,” said Dr. Chang Wang, VP, business management, personal care, Asia Pacific. “Through ‘Future Unlocked’, we bring together science, formulation expertise, and close customer collaboration to help beauty brands translate evolving consumer needs into meaningful innovation.”
BASF’s innovation leadership will be showcased through technologies and formulations featured in the exhibition’s Innovation Zone Award and “Spotlight On” programs. NeoHelix Regenerate and Emulgade Verde PE have been selected for the Innovation Zone Award, highlighting BASF’s latest advances in collagen science and active delivery technologies, respectively.
BASF’s innovation expertise will also be demonstrated through two formulations featured in the “Spotlight On” section:
BASF experts will share insights into emerging beauty trends and formulation technologies through two technical seminars:
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